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Wednesday
21Oct2009

Social Media and HR

Social media is in HR. We live in a connected world and with the click of a button or stroke of a key, social media allows us as HR Professionals to connect with others both in and out of HR.

When I talk with others about social media, the responses range from blank stares to reluctance to energy. As a group, HR professionals are reluctant to embrace what technology offers and as Jennifer McClure discusses in her interview, I can understand the hesitation. I am (was) one of the HR professional she references. You know, the nose to the grindstone type who focuses one the tasks at hand and can't imagine having the time to do anything else.

I couldn't imagine having the time, but I made it. I made the time to start using social media for my professional development. Why? Kimberly Moritz, Superintendent of Schools, says it so well in her post Blogging as Professional Growth:

Here’s the amazing thing about blogging for me. When I go home to my family or talk to friends, no one really wants to talk about education, or my ideas, or drop out prevention, or student achievement. My standard response to “how was your day?” is “great” and that’s about it. But I still have my students, school and it’s challenges swirling around in my head a substantial percentage of the time. So now I find blogging and it’s an instant connection to others who are interested in the same thing.

My primary responsibility at work is to solve problems. Some small, some big. And I don’t have all of the answers. Some days I wonder if I have any of the answers. But I now have a place to post the questions and amazingly, answers come back to me. Thoughtful, helpful answers. How great is that?

While it is not always easy, it is always worth it.  Like Kim, the people my network inspire my thinking, provide me with new ideas and are often my source of news and happenings. You will meet HR professionals in different sectors, business, and time zones. You will meet HR students, HR people just out of school, well established in their careers and anywhere in between. You'll have opportunities to connect with members and presidents of state and local SHRM chapters as well as leaders in SHRM itself.

I am using social media to network outside of the workplace. I've had this blog for 3 years and have been on LinkedIn about as long. Twitter and Facebook have been part of my network for just about a year and most recently, I entered into a joint venture (blog) with my daughter a few months ago.

It's been a progression over time for me and at times, it does feel overwhelming. And I know that I am not alone. If you are hesitant, know that you are not alone.

Many are feeling overwhelmed by what's happening, the pace of change, and the fears about transparency. In most cases you don't need to be and shouldn't be everywhere. And, you may even decide to be nowhere, but make sure that's a conscious decision and not just resistance to inevitable change.                                Susan Burns on ERE.net

Social media is here to stay. Jump in and join the conversation. It's time.

So here's the deal. I am going to paraphrase this post for my panel introduction. If you read this before you hear me speak - let me know how I did!

References (1)

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Reader Comments (4)

So many great events... so little time... I would love to have the opportunity to hear you speak about this at the event, but for those of us that can't be there, thanks for summarizing your thoughts here. I agree with the points you've made in this post about how social media - and the networks of like-minded people we've been able to connect to there - provides a source for ideas, inspiration and information that were difficult to impossible to reach by doing things the "old way". Like you (were), I spent many years with my head down going at it pretty much alone working within an organization and although I've seen the light in terms of personal face-to-face networking as well over the last few years, using social media has added exponential value for me in building professional and personal relationships. Without it, I wouldn't have connected with folks like you - virtually and soon to be in person at HRevolution - and that would have been a shame!
Wednesday, October 21, 2009 | Unregistered CommenterJennifer McClure
Lisa - Great post! I wish I could hear you speak too. Your post has wonderful timing for me because Friday I'll be speaking at a Cool Twitter Conference, my second one, and something I never would have imagined possible when I worked in HR. Also, I'll be heading to the annual SHRA (Seasonal Human Resources Association) conference the following week. Our goal with that one has always been to introduce new technologies to the HR Managers in the national parks or with other seasonal organizations. This year I'll be talking about twitter more in depth and I'm going to involve the whole group in a podcast just like the HR Happy Hour. Talk about opening "nose to the grindstone" HR practitioners' minds. It should be awesome!

Good luck with your conference and thanks for sharing your thoughts!
Wednesday, October 21, 2009 | Unregistered CommenterKari Quaas
Jennifer, your post was my inspiration for my intro so thank you! Can't wait to meet you in KY. Kari, now what you are doing with the podcast sounds like a blast.

The conference was great and the panel went well too - I am a much more comfortable writer than speaker so was relieved when it was over. Now, sitting down w/a small group, sharing ideas and coffee . . . I'm in business. The whole room-full-of-eyes-looking-for-answers thing is definitely not something in my comfort zone :)
Wednesday, October 21, 2009 | Registered CommenterLisa Rosendahl
A phone in my car? Why would I want to be reached by anyone at anytime? We have made it this long with phones only in our homes, why do we need to change? I am sure that most of us heard or asked these questions when cell phones (in a bag!) were first being introduced to the market. There was skepticism, and some of fear of the unknown. What is it like to drive and talk on the phone? These questions and fears seem ridiculous in 2009. When we leave our home without a cell phone we now turn our car around and rush back as if we forgot to put on our pants! Social media comes with much of the same skepticism. The encouragement that I give to others is that in order to see the value you must simply give it a trial run. Open an Social Media account, observe, read, and soon to follow will be an "aha this is what they were talking about" moment. I have been shocked at the FREE professional development and networking social media has provided.

Thanks Lisa! Wish I could attend your session.
Thursday, October 22, 2009 | Unregistered CommenterGarrick

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